Honest SaaS and software reviews for freelancers and small teams — what a tool does, what "free" really covers, and who should skip it.
Starting a list from zero? The whole path in order: create your account, build a signup form, import the contacts who already trust you, send your first campaign, and know which numbers to check afterwards — plus the free plan's limits to know before you settle in.
Both tools end up on the same shortlists, and on paper they contradict each other: Kit's free plan covers 10,000 subscribers, MailerLite's covers 250 — but MailerLite's first paid step is $12 and Kit's is $39. Here is what each one actually charges you for, and which shape fits your list.
"Starts at $12" tells you almost nothing. Here are MailerLite's real numbers tier by tier — the free plan's hard limits, Comfort at 500 to 10,000 subscribers, the 10x sending rule, and the billing details people miss.
Your subscriber list is growing past what free plans allow, and every alternative seems to jump in price or complexity. Here is what MailerLite actually does, what its free plan covers, and who should look elsewhere.
Your newsletter works, but everything after "send" is manual. Here is what Kit (formerly ConvertKit) actually does, what its free plan covers up to 10,000 subscribers, and where the first paid step earns its keep.
More reviews are on the way. Each one focuses on a single tool and a single problem, so you can decide quickly whether it fits the way you work.